Mindcoded by Mo.
Moritz Fieler
Strategy & Development

Design-driven solutions, technically sound.

I'm Moritz Fieler. I work end-to-end: user research, design strategy, prototyping, and production code. That's where the best products come from.

The Rare Combination

Design strategy, user research, and full-stack development in one person — from concept to production.

Design Strategy & User Research

Professional UX design and user research from Stuttgart. User-centered concept development for web development and digital products with Figma, prototyping and usability testing.

UX Design StuttgartFigmaUser ResearchPrototypingThink-AloudUEQUser-Centered Design

Frontend Development

Modern web development from Stuttgart with Vue.js, Nuxt.js and TypeScript. Responsive frontend development for performant and maintainable web applications.

Frontend Development StuttgartVue.jsNuxt.jsTypeScriptJavaScriptResponsive DesignWeb Development

Backend & APIs

Full-stack web development with Node.js, REST APIs and databases. Seamless integration of frontend and backend for complete web applications.

Backend DevelopmentNode.jsMongoDBREST APIsFull-Stack DevelopmentAPI Integration

Flagship Projects.

Three projects that define my approach: design strategy meets technical excellence

Paquita Pilates — Corporate Identity & Website Relaunch

A complete branding system for a boutique Pilates studio in Stuttgart. From logo and color palette through responsive website — every element designed to authentically represent the studio's philosophy and aesthetic.

Brand DesignWebsite DevelopmentCorporate IdentityUX/UIResponsive Web
Paquita Pilates Website

Pilateq — Booking System for Boutique Pilates Studios

A booking and studio management platform built specifically for small, therapeutic Pilates studios. Pilateq handles scheduling, credits, payments, and client communication — intuitive for studio owners, elegant for clients.

Booking SystemStudio ManagementWeb AppVue.jsMongoDBFull-Stack
Pilateq Admin DashboardPilateq Client Dashboard

HIQER — Persuasion for the Outdoors

What if your phone made you put your phone away? HIQER turns outdoor exploration into a competitive quest — GPS triggers, XP, leaderboards, and a companion Watch app designed so the screen stays in your pocket.

UX DesignGamificationPersuasive Design
HIQER AppHIQER Watch

Kischde — Trade Within Trust

No marketplace noise. No strangers. Just a circle of people you trust — and the things you no longer need. Kischde is a swipe-first trading app built on the belief that giving should feel better than selling.

Vue.js & IonicMongoDBUX System
Kischde AppKischde App Screen 2

B.E.A.S.T. — Charging with Character for Mercedes-AMG

How do you bring heartbeat back to electric vehicles? In a Winter 2022/23 interdisciplinary project, our HdM Stuttgart team collaborated with Mercedes-AMG to prototype multimodal charging experiences — light, haptics, and sound — validated through real user testing in the Mobile Lab.

UX ResearchMultisensory DesignHaptics

Connected E-Mobility — One Ecosystem, One Interface

What if your car, wallbox, solar panels, and home grid finally spoke the same language? My bachelor thesis developed a connected e-mobility interface giving Mercedes customers the unified control their ecosystem deserves.

UI ConceptIoT EcosystemInteraction Design
E-Mobility App Screen 1E-Mobility App Screen 2